Maggie Quijada
My name is Maggie Quijada
Turning marketing into measurable growth.
With 20+ years of experience leading integrated marketing, sales, and communications, this work spans higher education, healthcare, energy, and financial services—where strategy, data, and execution must work in sync.
Focused on building great teams, cutting through complexity, and turning insight into impact.
Cat enthusiast. Data lover. Designer at heart. Strategy-first.
MarketingSphere
Welcome to MarketSphere
MarketSphere is a perspective on marketing that treats brand, growth, and execution as an interconnected system — not a set of isolated tactics.
MarketingSphere
MarketSphere is a perspective on marketing that treats brand, growth, and execution as an interconnected system — not a set of isolated tactics. In complex organizations, results don’t come from optimizing one channel or campaign at a time. They emerge from how strategy, messaging, data, teams, and decisions reinforce one another over time.
This site brings together the insights and lessons learned from building and scaling integrated marketing systems in regulated, trust-driven environments. The goal isn’t more noise or novelty. It’s clarity, coherence, and durable growth — the kind that comes from seeing the whole forest, moving deliberately through the terrain, and doing the quiet work that holds everything together.
01.
Why Salesforce and GTM Attribution Will Never Match (and That’s Okay)
02.
Why Salesforce and GTM Attribution Will Never Match (and That’s Okay)
03.
Why Salesforce and GTM Attribution Will Never Match (and That’s Okay)